New York, NY – (NewMediaWire) – March 21, 2023 – Small Caps Daily recently published an exclusive interview with Aneil Manhas, CEO of Brush Oral Care Inc. (Nasdaq:BRSH), a rapidly growing, direct-to-consumer leader in the oral care category. The CEO discusses the company’s strategic direction, growth trajectory, and product innovations. Also examined in the feature article is Mr. Manhas’ inspiration for Brush’s subscription-based, aesthetically pleasing electric toothbrush and oral care products. The coverage explores the three-part value proposition for Brush, and touches on the company’s success rate, which flaunts an impressive 90% of users giving it a 5-star rating and a less than 1% return rate.
Key highlights of the interview include:
Brush has 38,000 subscribers, over 70% of them are in that 28- to 45-year-old category.
As part of its three-part value proposition, Brush wanted to design a sleek electric toothbrush, with an unboxing experience that is very Apple-like and creates a very shareable moment on social media.
Brush has four new products: toothpaste, mouthwash, dental floss, and a whitening pen launching in the second quarter of 2023, as well as an electric toothbrush designed for kids towards the end of the year.
To read the full interview and learn more about Brush’s groundbreaking approach to direct-to-consumer oral care, visit Small Caps Daily at https://smallcapsdaily.com/ceo-interview-brsh/
About Brush Oral Care Inc.:
Brush Oral Care Inc. is on a mission to inspire confidence through brighter smiles and better oral health. Founded in 2018, we are an oral care company that is disrupting the space by reducing the barriers between consumers and access to premium oral care products. We are an e-commerce business with a product portfolio that currently consists of a sonic-powered electric toothbrush kit and brush head refills. We developed the product to make upgrading to an electric brush appealing with three core priorities in mind: (i) a high-quality electric toothbrush at a more affordable price than a comparable electric toothbrush from the competition; (ii) a sleek, countertop-friendly design; and (iii) a convenient brush head refill subscription program that eliminates the frustrating experience of purchasing replacement brush heads at the grocery/drug store. Starting in the second quarter of 2023, we will expand our portfolio with the launch of several new subscription-based consumable oral care products, including toothpaste, mouthwash, dental floss, a whitening pen, as well as an electric toothbrush designed for kids. We are rooted in building a brand that creates relevant experiences and content, with the goal of becoming the go-to oral care brand for millennials and Generation Z.
For more information on Brush visit: https://bruush.com
Follow Brush on LinkedIn: Bruush
Follow Brush on Instagram: @bruush
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